by Katie Mullen | 10, Feb 2022 | Marketing
Wondering how to create better email copywriting? These tips are not only great for sales emails, they are helpful for any email communications. Good structure and lively copy will both improve your conversation rates and improve your communication with colleagues and...
by Katie Mullen | 7, Jan 2022 | Marketing
So you want social media support, but you aren’t sure how to go about it? You are wary of the time commitment on your end and wondering about the process of working with a freelancer? Chances are, you are looking at a few different companies. Hopefully if you...
by Katie Mullen | 4, Nov 2021 | Marketing
Recruiting? Right now it is a total nightmare… the combined fallout of the COVID-19 pandemic and Brexit has produced a vacuum where thousands of hospitality workers used to be. Bars, restaurants, leisure centres and hotels have gone from bringing in zero income,...
by Katie Mullen | 9, Sep 2021 | Marketing
In recent months I have been working closely with email copy expert Kim McLaughlin of Lyra Communications. Kim is an experienced digital marketing who has an excellent track record of increasing sales by supporting clients across a variety of marketing channels. We...
by Katie Mullen | 23, Jun 2021 | Marketing
Are you a new business owner feeling a bit unsure of what to post on social media? Or perhaps you are a seasoned professional struggling to bring your business into the digital world? This blog will give you some great tips and ideas to help you make those first few...
by Katie Mullen | 9, Apr 2021 | Marketing
Many UK tourism businesses who cater to the international market have some big questions on their hands ahead of summer 2021… Do I re-position my business for the UK market? And if I do, is it a temporary measure? How do I promote this successfully without alienating...
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